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Forrester: The SaaS Customer Success Life Cycle

Software-as-a-service (SaaS) is a business model that ties the vendor’s success to your own. Leading SaaS vendors are embracing customer success programs that help clients achieve long-term business results. This report outlines a life-cycle approach for customers to achieve success with SaaS vendors and gives application development and delivery (AD&D) pros and business stakeholders guidance for sustaining productive SaaS vendor relationships.

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Forrester: The SaaS Customer Success Life Cycle