June 6 - June 9, 2022

MGM Grand in Las Vegas, NV
The global Oracle customer event

Best value – SAVE BIG with the 2022 JD Edwards or PeopleSoft bundle!

Dive deep into Oracle Commerce
Insights. Information. Education.

Join us for 4 jam-packed days of hands-on learning with the Oracle Commerce experts at BLUEPRINT 4D. Build your agenda from 20+ dedicated Commerce sessions, including roadmaps and hot topics like search tuning, merchandising and mobile conversion. Get the latest updates and insights from the Oracle teams who build your product, the partners who implement it and the customers who drive value and innovation through their use of ATG, Commerce Cloud and CX Cloud capabilities.

Register now  Hot Topics & Key Tracks  In-person program  Virtual program

Oracle Commerce Tracks and Hot Topics

What you’ll learn
Walk away with fresh insights and new skills

The Oracle Commerce Forum at BLUEPRINT 4D will cover:


Roadmap updates and new feature enhancements for ATG, Commerce Cloud and CX Cloud


Hot topics like Open Storefront and Mobile Conversion


New efficiencies gained from Search Tuning


How companies are leveraging emerging technologies to expand their e-commerce capabilities


Strategies and success stories for shifting to the Cloud


Strategies and success stories for shifting to the Cloud

Meet other Commerce users from around the world and connect with the Oracle product teams for the latest on roadmaps, new releases, feature enhancements and product updates, plus practical how-to sessions, networking activities, live demos, hands-on workshops and plenty of customer Q&A.

Register now

“Quest digital events are my one-stop virtual conference – love the ability to “time shift” and watch some sessions live, catch a few previously recorded “hot” sessions and instant replay those sessions I can’t attend live.”

— Past Virtual Attendee

Event special

Add a virtual corporate pass to any in-person registration, and bring the whole team for just $1200 members / $1500 non-members.

Add pass

Join us in Las Vegas for the full conference experience!
4 jam-packed days of immersive education and networking

The Commerce Forum at BLUEPRINT 4D is where Oracle Commerce users of all levels can dig into new releases, dive deep into practical learning, get new ideas from best practices, see what others are doing with their Oracle systems and expand their knowledge. Dive deep into ATG, Commerce Cloud and CX Cloud learning!

Choose from:

  • 20+ Commerce sessions
  • Product updates from the Oracle strategy team
  • New release overviews
  • Live product demonstrations
  • Hot topic Q&A sessions
  • Step by step how-to sessions
  • Insights Talks
  • Customer case studies
  • Round table sessions
  • Panel discussions
  • Hands-on Workshops
  • Special Interest Group meetings
  • A full exhibitor tradeshow floor

Conference passes include unlimited access to all five BLUEPRINT 4D product forums, including JD Edwards, PeopleSoft, Cloud apps, Database & Technology and Commerce – 250+ total sessions!

Register now

Can’t make it to Las Vegas?
Don’t miss the learning – join us online

The Oracle Commerce virtual program provides easy access to a curated package of key sessions, including all Oracle presentations and a highlighted selection of must-attend sessions for practical learning and insights.

Choose from 20+ Oracle Commerce sessions, including:

  • Product updates from the Oracle strategy team
  • Q&A sessions
  • Step by step how-to sessions
  • Panel discussions
  • Customer case studies

Our unlimited access virtual Corporate Pass lets you extend the learning to your entire organization for all 5 virtual forums – JD Edwards, PeopleSoft, Cloud Oracle Apps, Database & Technology and Commerce – bring the team and SAVE!

Register now

Make the case to attend

Need approval to attend BLUEPRINT 4D? Let us help you justify your attendance. Download the justification letter template and customize it to prove to your boss why you can’t afford to miss BLUEPRINT 4D.

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Oracle Commerce Topic & Track Descriptions

Education Tracks


Oracle ATG Web Commerce provides an open, server-side environment for building and deploying dynamic, personalized applications for the web and other communication channels, such as email and wireless devices. Oracle ATG Web Commerce applications implement a component development model based on JavaBeans and JSPs.

Commerce Cloud

  • Search tuning: Returning the most relevant search results in response to a query is critical to building customer loyalty, which leads to more revenue. Learn how search tuning can help you enhance search result relevancy, increase conversions, and identify opportunities for merchandising, cross-selling, and up-selling.
  • Merchandising: Dive deep into how you can utilize ATG Merchandising to develop subcatalogs, categories, products, and SKUs and organize them in catalogs that exist in a content management environment.
  • Mobile conversion: In today’s world, more and more shoppers are utilizing mobile devices when online shopping. How is your organization utilizing mobile to draw shoppers in and increase mobile conversions?
  • Open Storefront: Oracle launched its next-generation Open Storefront Framework (OSF), an evolution of Storefront that is focused on minimizing coding required, maintaining business-level control, leveraging the latest technology frameworks, and providing robust tooling for the modern developer. Learn how to quickly develop and deliver digital buying experiences without constraints of legacy systems or a headless platform.

CX Cloud

  • Advertising: Maximize advertising performance and drive better outcomes through high-quality targeting data, innovative contextual technology, and powerful measurement solutions. Oracle Advertising helps you reach the right people, protect your ad spend, and measure the impact of your campaigns to better understand what’s working and why.
  • Marketing: Create data-powered, seamless marketing experiences that delight your customers. Oracle Marketing helps your team increase campaign engagement, personalize B2B strategies, optimize B2C channels, and gain real-time insights.
  • Sales: Deliver responsive selling across all touchpoints with Oracle Sales. The modern, unified selling and buying approach of Oracle CX connects sales and commerce to service, marketing, and the entire customer experience.
  • Service: Personalize your service engagements across any channel. Oracle Service delivers connected experiences to both consumers and businesses with knowledge-driven interactions and automation.

Analytics and Business Intelligence

  • Analytics: Expand the value of your data with pre-built and customizable analytics to quickly monitor, align, and act on critical workforce insights.
  • Analytics Cloud: Gain insight into your data with Oracle Analytics Cloud. Explore data through interactive visualizations, load and model data, and analyze data by creating reports and dashboards.
  • Data Science: Data scientists need to access data in different formats from different data sources, whether on-premises or in the cloud. Learn how to build and evaluate higher-quality machine learning (ML) models with Oracle’s data science platform. Increase business flexibility by putting enterprise-trusted data to work quickly and support data-driven business objectives with easier deployment of ML models.
  • Data Warehouse: Oracle’s enterprise-class data warehouse solution integrates, transforms, and connects all data across the organization. Business users get real-time data access and machine learning generated insights to make better decisions that drive innovation. Hear more about benefits like auto-scalability, high performance, security, and autonomous management on-premises or in cloud—eliminating complexity and lowering operational costs.

Emerging Technologies

  • Artificial Intelligence: Make AI work for your business and IT operations. Accelerate automation, eliminate human errors, automate routine tasks, and get better business insights for better decision-making. Use Oracle AI Apps to optimize working with your partners, suppliers, customers, and employees.
  • Automation: Learn how to streamline processes, eliminate human error, and improve effectiveness and efficiency through the tools that Oracle provides for automation.
  • Blockchain: When the pace of business requires secure collaboration with multiple parties, you need a solution to bring everyone together—in real time—to share data. Blockchain provides a collaborative framework for sharing reliable data. Oracle offers easy ways to adopt blockchain technology including a cloud service, an on-premises edition, and a SaaS application for supply chain.
  • Internet of Things: With the Internet of Things (IoT), you gain more visibility, insights, and efficiencies by capturing sensor data from connected devices using smart manufacturing, connected assets, connected logistics, workplace safety, and connected customer experience.
  • Chatbots: Provide seamless communication and guidance to all employee questions with conversational AI support through chatbots. Ensure employees complete transactions, receive answers, and execute processes in new, productive ways. Help your employees to reach their full potential.
  • Machine Learning: Machine learning (ML) is the subset of artificial intelligence (AI) that focuses on building systems that learn—or improve performance—based on the data they consume. Learn how to create and train algorithms, derive business value from the wealth of data available to you, simplify operations, and work collaboratively with ML.

Infrastructure as a Service

Infrastructure as a service (IaaS) is a cloud computing service model in which computing resources are hosted in a public cloud, private cloud, or hybrid cloud. Learn how you can reduce expenses, accelerate innovation, leverage emerging technologies, and more with IaaS.

Platform as a Service

Platform as a Service (PaaS) is a set of services used to build and manage modern applications in the digital era—on-premises or in the cloud. PaaS delivers the infrastructure and middleware components that enable developers, IT administrators, and end users to build, integrate, migrate, deploy, secure, and manage mobile and web applications. Learn how to standardize and simplify IT operations, increase innovation, and reduce operational, security, and governance risks with PaaS.

Professional Development

  • Grow Your Role: People are always looking to expand their skillset to help them grow in their role and advance their career. COVID-19 seems to make this statement truer than ever as we all navigate unknows and new opportunities. Hear from others about what they’ve learned and how to grow your role!
  • Project Management: Learn how to plan and track projects, bring in the right people, balance capacity against demand, and scale your resources up or down quickly as change happens. Dive into best practices around time and resource management, planning, and execution of projects.
  • New to IT: Learn about what it means to work in the IT industry. Hear about career paths, successes, lessons learned, and advice from others in your field of work!
  • Networking for Success: One half of a job is the skillset you develop and work that you do from day to day. The other half is all about the people you know who help you along the way! Meet others who are interested in networking and hone your people skills.
  • Women in Technology: Hear about the perspective and experience of women working in the technology industry. Fellow women will share their backgrounds, career paths, successes, lessons learned, break down myths about the industry, and share advice.
  • Young Professionals: Many young professionals are learning how to navigate the workforce, map out a path for their careers, and learn the skillset require for their role. Hear from other young professionals in the same boat and others in the industry who can share advice and lessons learned along the path of their careers.

Hot Topics

  • Digital Assistants: Provide employees with an improved user experience, better insights, and easy access to information with the help of digital assistants.
  • Journey to the Cloud: Learn how the cloud can benefit your business and explore the various paths to getting there.
  • Analytics: Expand the value of your data with pre-built and customizable analytics to quickly monitor, align, and act on critical workforce insights.
  • Professional Growth: People are always looking to expand their skillset to help them grow in their role and advance their career. COVID-19 seems to make this statement truer than ever as we all navigate unknows and new opportunities. Hear from others about what they’ve learned and how to grow your role!

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