ORACLE CLOUD CX

CX – Marketing: From Integrated Marketing & Sales to Unified Revenue Generation: The Oracle Story

Description:

B2B businesses are leading a dramatic philosophical shift in how they are treating marketing and sales functions. Gone are the days of trying to integrate processes across these two groups; now is the time to unify traditionally siloed marketing and sales responsibilities into a single, cohesive approach for revenue generation. Join this session to learn how Oracle is driving this change for its own people and processes, using Oracle CX applications.

Presented by:

• Laura Searle, Senior Director – Innovation & Architecture, Global Sales Systems, Oracle CX
• Kayleigh Halko, Senior Manager – Outbound Product Management, Oracle CX

PLEASE NOTE: In order to attend this event, you must be an Oracle Cloud Customer Connect community member. If you are not a member, register here to join.