Home / Educational Content / Other / The CMO Viewpoint: Tapping Into People and Their Passions Through Mobile

The CMO Viewpoint: Tapping Into People and Their Passions Through Mobile

The mobile stakes continue to rise. Capturing micromoments on mobile requires experiences to be differentiated, personalized, and highly compelling. Daniel Moure, CMO of Pure Formulas, discusses the mobile value proposition and strategies for getting personal and wowing customers.

Daniel Moure, CMO, PureFormulas, Inc

The CMO Viewpoint: Tapping Into People and Their Passions Through Mobile